Sap AG is engaged in enterprise applications in terms of software and software-related service revenue. The Company's core business is selling licenses for software solutions and related services to deliver a range of choices fitting the varying functional needs of its customers. Its solutions cover business applications and technologies, as well as specific industry applications. In-memory technology across its data management offerings enables customers to access the data, which they need, where they need it, when they need it. The Company is structured along Technology & Innovation Platform, Products & Solutions, Global Customer Operations, Chief Operations Office, Global Finance & Administration, Human Resources, and On Device & Sybase. On December 1, 2011, the Company sold Steeb Anwendungssysteme GmbH. In February 2012, the Company acquired SuccessFactors, Inc. In October 2012, it acquired Ariba, Inc. In August 2013, it acquired Hybris AG.