Church & Dwight Co., Inc. develops, manufactures and markets a range of household, personal care and specialty products. The Company's brands include ARM & HAMMER, (used in multiple product categories, such as baking soda, carpet deodorization and laundry detergent), TROJAN Condoms, XTRA laundry detergent, OXICLEAN pre-wash laundry additive, NAIR depilatories, FIRST RESPONSE home pregnancy and ovulation test kits, ORAJEL oral analgesics and SPINBRUSH battery-operated toothbrushes. The Company operates in three segments: Consumer Domestic, Consumer International and Specialty Products. During the year ended December 31, 2011, the Consumer Domestic, Consumer International and Specialty Products segments represented approximately 72%, 19% and 9%, respectively, of the Company's net sales. On June 28, 2011, the Company acquired the BATISTE dry shampoo brand from Vivalis, Limited. In October 2012, it acquired Avid Health, Inc. (Avid).